Every two years I go to a manufacturing exhibition in Germany. It is a predominantly male environment, the only women there are serving drinks, collecting glasses, washing glasses. Most of these are hired in and the bigger stands make sure they are attractive, remember the MUFC Christmas party a few years ago where the women were vetted? Every so often one of the bigger companies will hire models in hot pants and lycra tops. Bees round a honey pot. Makes me feel uncomfortable but their stands are always busy, lots of people stop whether they are interested in their products or not. Sad but true.
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